Time Inc. websites will be getting a new look over the next few months, thanks to a new in-house platform called Element.
Ben Ronne, Time Inc.’s executive director, product, platforms, told me that this is part of a broader effort to centralize the company’s technology — for example, he said that in the past year, Time Inc. has gone from fourteen content management systems to just two.
To be clear, Element isn’t the company’s new CMS. Instead, it sits on top of the CMS, and includes basic templates for how articles, galleries and recipes should look across all the different Time Inc. properties.
