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WOTC Panel: How Suppliers Can Help Partners Win More Solution Sales Through Customized, Not ‘Cookie-Cutter,’ Channel Resources

December 2, 2016

Via: CRN

When it comes to partner programs, one size doesn’t fit all. Vendors realize that by embracing the channel, offering customized resources to partners, and tweaking their channel resources, both solution providers and suppliers will coexist and prosper.

But first, suppliers have to stand out in a sea of IT vendors that solution providers are bombarded with on a consistent basis.

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