Nielsen Holdings has named its new CEO.
The company announced Tuesday that David Kenny would join the company as CEO as of December 3 and join its Board of Directors. Mitch Barns, the company’s CEO since 2014, had announced in July that he planned to retire at the end of the year.
Nielsen is responsible for media and television ratings, as well as a “buy” division, which tracks groceries and consumer products purchases. Kenny will inherit the company at a critical moment—its stock has dropped close to 30% in the last year and it began a still ongoing strategic review in September in an effort to “enhance shareholder value.”
