For years, the media industry has speculated, somewhat worriedly, that big tech companies wanted to branch out, to take on the TV companies – to acquire rights to premium content.
By and large, Silicon Valley firms’ coy response has typically been a demure: “We are a platform company, not a content company.”
Now that the dust has settled around the deal it’s clear that Twitter’s landmark acquisition of global NFL broadcast rights finally puts that statement to bed as merely a diversion tactic.
