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Partners: Microsoft Reorganization Will Sharpen Focus On Industry Solutions And Hot Technologies

July 6, 2017

Via: CRN

A Microsoft sales and marketing restructuring should bolster the channel’s ability to target specific industries with hot emerging technologies including artificial intelligence, solution providers told CRN.

Tony Safoian, president and CEO of Los Angeles-based SADA Systems, said that while he is awaiting the full details of the restructuring “what we do know is that this shift is a positive one, in terms of the re-emphasis on specialized areas of technology in enterprise.”

“In terms of the cloud and everything else, what the market is asking for is more specialization in the segments you’re now working with–to bring more value to the line of business that’s meaningful,” Safoian said. “This is definitely a smart move.”

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